01.08.2011
1Q11 Title Popularity Ranking
In 2Q11, Title Popularity Ranking (TPR) saw the most sweeping changes in the following segments: Magazines Covering Social and Political Issues and Business Magazines. Interestingly, the former’s top-3 has changed. Jumping 3 steps up - from the 4th to the 1st position – Kommersant-Vlast is in the lead. Its success has been chiefly secured due to Expert Magazine retreating to the 3rd place it was on last year. As compared to 1Q11, Expert has shaved citation index in the traditional mass media 1.7-fold. Besides, according to the data from TNS Gallup, the reader coverage has also shrunk considerably.
To view the full version of the ranking, click here.
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